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FleXforce® Plug & Play Marketing

FleXforce® provides plug and play marketing or management support to take the burden off you for an interim project, a peak in work volume, family leave, while a valued employee is away, or when you are attempting to find the right permanent candidate.

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Recent senior strategy initiatives include:

  • Led brand repositioning

  • Evaluated and recommended media mix /new support vehicles

  • Developed creative briefs for new advertising & web properties

  • Developed complete sales and marketing plan, programs and budget for company entering U.S. market (both consumer and professional plans)

  • Managed RFP process for selection of key agencies

  • Developed brief for quantitative market research initiatives

  • Developed private label defense strategy

eCommerce Recent day-to-day tactical initiatives include:

  • Served as initial marketing and management team for start up venture

  • Developed and executed launch plans

  • Opened offices and recruited and trained candidates for permanent hire

  • Managed advertising and web development process

  • Led teams developing new products and manufacturing process

  • Coordinated packaging and copy development

  • Coordinated and prepared sales presentations

  • Sold in to retail partners on client’s behalf

  • Coordinated legal / medical copy clearance

  • Developed budget or forecast

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