CAPABILITIES
BUSINESS ANALYTICS & INSIGHTS

CAPABILITIES

Business Analytics & Insights

The MPG Business Analytics & Insights team combines world-class expertise with robust data sources and state of the art tools to deliver insights and intelligence for informed business decision making.

Reporting and analytics options cover the full spectrum of client needs, including but not limited to:

  • Customer-specific POS dashboards creation and insights

  • Syndicated data dashboard insights and benchmarking

  • Promotional analysis

  • Category reviews

  • Customer segmentation

  • Shopper insights

  • Forecasting and S&OP Process

  • Merchandising and shelf strategy

  • Pricing analysis

  • Trade investment analysis

Proprietary tools enable the integration of multiple sources of information to create dynamic dashboards and reporting with drill-down diagnostics capability enabling detailed analysis of metrics.

  

OUR TEAM

Kristine Urea

EVP, Client Lead and Analytics Team Lead

 

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