Insights

Forward-thinking suppliers are already harnessing this momentum to reshape growth strategies and win share.

Fresh data signals the Grocery channel is holding its ground: Trips are improving,and promotions are helping steady unit performance.

Consumer confidence may look steady, but inflation, tariffs, and slowing job growth are weighing heavily—while Fed rate cuts and high-income spending momentum are sending the top of the market in a different direction.

Generative AI hasn’t just shown up; it’s been hard at work reshaping retail for two years while many brands kept fine-tuning yesterday’s playbook. Today’s headlines—Walmart consolidating dozens of bots into “super agents” and Amazon sharpening Rufus and Cosmo to parse every image, keyword, and voice cue—aren’t gentle wake-up calls.

It’s not just tariffs that sting; it’s the inefficiency they expose in a disconnected supply chain. When you’re spending more time reacting than planning, it’s tough to keep your team focused on driving the business forward.

Consumers aren’t waiting for healthcare to come to them—they’re redefining it on their own terms. Drugstores, once a transactional stop for refills and flu shots, are now the most accessible gateways to everyday wellness. As shoppers demand holistic health solutions, seamless digital integration, and trusted guidance, the channel is being rewritten in real time. From proactive self-care to beauty and nutrition, Drug is becoming the new front door to healthier lives and, for C

Would you believe some of the most overlooked growth opportunities for CPG brands are sitting in the aisles of Farm & Ranch stores? As inflation reshapes consumer behavior and private label gains ground, brands are reevaluating where growth will come from next—and Farm & Ranch is emerging as a high-potential channel.

AI-powered shopping, evolving algorithms, new ad tools, and hybrid selling models are all reshaping the playing field.

Advances in technology and science are ushering in an unprecedented new era of conscious consumer behavior focused on proactive self-care and natural health management 

Amazon Prime Day turns 10 this year—and all signs point to it being the biggest one yet. In 2024, shoppers spent over $14.2 billion globally in just two days. But this year, Amazon is expanding the event window, which means even more opportunities for your brand to shine.

In this fast-moving world of omnicommerce, where algorithms shift, supply chains get disrupted, and consumer behavior evolves, culture is your ultimate competitive advantage. It’s what keeps your team aligned, motivated, and ready to tackle industry challenges.

This deal signals a strategic shift that could redefine Walgreens’ future, bringing both near-term, customer-focused operational changes and long-term business transformations.

Many OTC health and wellness brands still are overlooking the massive potential in independent drugstores, which are thriving, modern healthcare hubs.

In this fast-moving world of omnicommerce, where algorithms shift, supply chains get disrupted, and consumer behavior evolves, culture is your ultimate competitive advantage. It’s what keeps your team aligned, motivated, and ready to tackle industry challenges.

The eCommerce world is being reshaped at an incredible pace, and Amazon’s dynamic AI-powered innovations—Rufus and Cosmo—are leading this transformation.

You’ve heard the phrase “retail apocalypse” thrown around, right? 

SMARKETING—a unified, strategic approach where sales and marketing operate as one.

If you’re searching for fresh ways to expand your market reach—especially in the consumer health category—you’re in luck. The healthcare...

Be agile, they say. Ready to turn on a dime, they urge. In the fast-moving retail space where we all operate, it’s become the equivalent...

Ever thought about the mountain of data floating around in your organization–and felt frustrated that you’re leaving money on the table?...