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Market Insights and Updates
Hear from the MPG leadership team on what’s happening now and what you can expect to see in the future.
MPG OmniPulse Q2 Insights :: The Drug Channel
Forward-thinking suppliers are already harnessing this momentum to reshape growth strategies and win share.
MPG OmniPulse Q2 Insights:: The Grocery Channel
Fresh data signals the Grocery channel is holding its ground: Trips are improving,and promotions are helping steady unit performance.
MPG OmniPulse Q2 Insights :: The Income Divide
Consumer confidence may look steady, but inflation, tariffs, and slowing job growth are weighing heavily—while Fed rate cuts and high-income spending momentum are sending the top of the market in a different direction.
Reiser’s Pieces: The Shelf Has Gone AI - Is Your Brand Invisible?
Generative AI hasn’t just shown up; it’s been hard at work reshaping retail for two years while many brands kept fine-tuning yesterday’s playbook. Today’s headlines—Walmart consolidating dozens of bots into “super agents” and Amazon sharpening Rufus and Cosmo to parse every image, keyword, and voice cue—aren’t gentle wake-up calls.
Reiser’s Pieces: Surviving the Storm - How to Future-Proof Your Supply Chain
It’s not just tariffs that sting; it’s the inefficiency they expose in a disconnected supply chain. When you’re spending more time reacting than planning, it’s tough to keep your team focused on driving the business forward.
Healthcare Omnichannel: Reimagining Drug as the New Front Door to Wellness
Consumers aren’t waiting for healthcare to come to them—they’re redefining it on their own terms. Drugstores, once a transactional stop for refills and flu shots, are now the most accessible gateways to everyday wellness. As shoppers demand holistic health solutions, seamless digital integration, and trusted guidance, the channel is being rewritten in real time. From proactive self-care to beauty and nutrition, Drug is becoming the new front door to healthier lives and, for CPG brands, a powerfu
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