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Market Insights and Updates
Hear from the MPG leadership team on what’s happening now and what you can expect to see in the future.

Reiser’s Pieces: The $25B Channel Hiding in Plain Sight
Would you believe some of the most overlooked growth opportunities for CPG brands are sitting in the aisles of Farm & Ranch stores?
As inflation reshapes consumer behavior and private label gains ground, brands are reevaluating where growth will come from next—and Farm & Ranch is emerging as a high-potential channel.

Reiser’s Pieces: What’s Next for Amazon-Emerging Growth Strategies
AI-powered shopping, evolving algorithms, new ad tools, and hybrid selling models are all reshaping the playing field.

Strategic Shifts in Wellness: What Brands Must Know in a Changing Marketplace Poised for Innovation and Growth
Advances in technology and science are ushering in an unprecedented new era of conscious consumer behavior focused on proactive self-care and natural health management

Countdown to Prime Day: What Winning Brands Are Doing Now to Prepare
Amazon Prime Day turns 10 this year—and all signs point to it being the biggest one yet. In 2024, shoppers spent over $14.2 billion globally in just two days. But this year, Amazon is expanding the event window, which means even more opportunities for your brand to shine.

Reiser’s Pieces: The New DTC Playbook - Scaling with Smarts and Speed
In this fast-moving world of omnicommerce, where algorithms shift, supply chains get disrupted, and consumer behavior evolves, culture is your ultimate competitive advantage. It’s what keeps your team aligned, motivated, and ready to tackle industry challenges.
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