REACH > DRUG
Drug Channel
Creating growth plans to meet modern consumer health needs
We’re here with you to drive your business forward with a tailored, client-first approach focused on your goals. With deep retailer expertise, actionable insights, and growth-driven brand strategies, we help you maximize ROI and excel in a fast-evolving retail landscape. As an extension of your team, we deliver powerful brand activations both in-store and online.
SERVICES >
ABOUT THE TEAM >
FORWARD, TOGETHER: THE MPG DRUG CHANNEL EXPERTISE & YOU

175+
brands

175+
brands

175+
brands

175+
brands

175+
brands

175+
brands

175+
brands

175+
brands
Expert skills, proven growth: retail-focused strategies for your success
WE BRING YOU EXPERIENCE ACROSS CATEGORIES AND ROLES
Our team combines extensive retailer expertise and deep connections with merchant teams. With a shopper-first mindset, we drive growth through tailored brand activations and a holistic approach, blending in-store and digital services. From analytics to P&L insights, we bring comprehensive skills that make your brand shine in a competitive landscape.
EXPLORE OUR RANGE OF SERVICES IN DRUG
STRATEGIC PLANNING AND MARKETING
5 year category leadership plan
New item launch plan
Business development
Portfolio strategy
Cross channel / customer strategy
Executive and Retail Advisory Boards
Navigating and negotiating with Walmart



Ready to reach out?
We’re excited to
meet you.
ACCOUNT MANAGEMENT
Plan execution
Promotional and Loyalty Program Planning
Meeting strategy and management
Administrative requirements
Retail service provider, management
Deduction management and resolution



Ready to reach out?
We’re excited to
meet you.
REPORTING + ANALYTICS
Sales dashboard
Business summaries
Item level weekly reporting
Replenishment dashboard - OTIF, SQEP, ASN tracking
Forecast dashboard - Supply Plan
Inventory scorecard
Trendline visuals
POG / modular performance
DOT com performance
Shopper insights



Ready to reach out?
We’re excited to
meet you.
CATEGORY MANAGEMENT + TRADE MARKETING
Item set-up
Line review prep
Strategic selling strategy
Customer marketing strategy
Product, pricing and assortment optimization
Promotional and Loyalty Program planning
Merchandising Strategies and Planogram Support



Ready to reach out?
We’re excited to
meet you.
REPLENISHMENT/SUPPLY CHAIN
Forecasting every day, promotional, seasonal, new items, supply plan visibility
Supply chain integration
Replenishment / inventory management



Ready to reach out?
We’re excited to
meet you.
RETAILER.COM
Item and content set-up
Monitor and maintain for optimum search / rank
Reporting and analytics
Search optimization
Attribution on site
On going strategy and guidance



Ready to reach out?
We’re excited to
meet you.
STRATEGIC PLANNING & MARKETING
3-5 Year Category Leadership Plan
New Item Launch Plan
Business Development
Portfolio Strategy
Cross Channel / Customer Strategy
Executive and Retail Advisory Boards






