HEALTH & WELLNESS
Health & Wellness
The market for consumer health care products is exploding as the health care system places more responsibility on American families to manage their own health.
New tools and resources available to consumers are reshaping attitudes on self-care, treatment paradigms, and the consumer’s path to purchase in managing their health care needs. Even the FDA is encouraging greater self-care by making more medicines available over the counter, and this trend has been and will continue to be a significant driver of industry growth. MPG is working with clients across the health and wellness landscape to respond to and anticipate these megatrends. With a watchful eye on the consumer and the rapidly evolving retail landscape, MPG is engaging with consumer health clients to transform their business models to better align to current and future needs, optimize and expand their health care portfolios, and lead the retail conversation to achieve market-leading growth.
The MPG Team has been an invaluable resource to Bayer in terms of their strategic thinking, the passion they bring to every engagement, and their commitment to delivering the right solution to our business.
Current President NA, The Nature's Bounty Co., former Senior VP, U.S. Sales, Bayer Consumer Health
A NEW PATH IN HEALTH AND WELLNESS
A growth-driven company charts a new path forward within the dynamic and rapidly evolving health care environment, leveraging its foundational strengths while capitalizing on key marketplace trends. LEARN MORE