MPG EXPANDS CAPABILITIES THROUGH ITS ACQUISITION OF GREENWOOD
MPG today announced the closing of its acquisition of privately-held Greenwood, a well-respected leader in consumer products sales management, marketing and brand development, order to cash, and third-party logistics.
MPG Possibilities is a new consulting practice that offers brands and manufacturers industry leading expertise in brand positioning, brand architecture, product innovation and claims development. Our approach is based on the philosophy that analyzing consumer insights, vetted through the lens of real-world market conditions, is the key to unlocking significant growth in today’s hyper-competitive marketplace.
MYTHS AND TRUTHS OF THE INDEPENDENT PHARMACY CHANNEL
MPG EVP Dave Van Howe spoke with key stakeholders from drug wholesalers AmerisourceBergen and Cardinal Health to get their opinions on the many opportunities presented by the wholesale drug channel and what they are doing to help independent pharmacies and suppliers take advantage of them.
Market Performance Group LLC (MPG) has hired retail industry veterans Bill Bergin and Todd Matherly to serve as executive vice presidents of the consulting and sales management services company. Bergin, who joins MPG from his position as group vice president of health and beauty at Rite Aid, will oversee MPG’s drug channel business. Matherly, who spent more than 20 years with Walmart, will lead MPG’s Walmart business
Market Performance Group LLC (MPG) has hired retail industry veterans Bill Bergin and Todd Matherly to serve as executive vice presidents. Bergin joins MPG from his position as group vice president of health and beauty at Rite Aid and will oversee MPG’s drug channel sales management business. Matherly, who spent more than 20 years with Walmart, will lead MPG’s Walmart sales management business.
The changing consumer was top of mind among retailers and suppliers during a recent category management roundtable conducted by Chain Drug Review in conjunction with MPG. Manufacturer and Retailer panelists delved into this, as well as the disruptive changes reshaping the marketplace in both the consumer products and retail sectors.